London-based label Fruity Booty has launched its first-ever sleepwear collection, designed for mix-and-match styling. Inspired by vintage oversized jacquard knickers, the collection features cozy, soft fabrics in signature Fruity Booty styles. Key pieces include the Petal Bloomer, Long Sleeve, and Nightie in classic white, as well as the Toast Waffle Long Sleeve, Tank, and Shorties in a buttery yellow "Toast" hue.

The campaign, shot in intimate bathroom settings across Paris, New York, and London, highlights the personal and cozy essence of sleepwear. Each piece includes a Fruity Booty label, and purchases come with a complimentary comb. The collection is now available on the brand's website.