What is it: A rich facial moisturizer that effectively hydrates.Why we love:Non-greasy, creamy formula effectively hydrates skinEnriched with skin-loving ingredients like Oat Milk, Niacinamide, and CeramidesNon-irritating formula great for all skin types (even sensitive skin)Wears well under makeupNon-comedogenic, fragrance-free, clean, cruelty free, veganKey Ingredients:Oat Milk: Nourishes and soothes skin?Niacinamide: Minimizes the look of pores, evens out skin tone, and delivers antioxidant benefitsAllanoin: Soothes and moisturizes skinHyaluronic Acid: Locks in moisture for a plump complexionThe perfect non-comedogenic, daily moisturizer for all skin types (even sensitive). This rich, nourishing fragrance-free moisturizer delivers lasting hydration that never feels greasy and wears flawlessly under makeup. The powerhouse ingredients like Oat Milk, Niacinamide, Hyaluronic Acid, and Ceramides work to soothe and replenish natural moisture for a healthy-looking complexion. Formulated without fragrance, non-comedogenic, cruelty-free, and vegan.Great for: All skin types, even sensitive skinAll e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.All e.l.f. products are cruelty free and vegan.e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product! e.l.f. SKIN Pure Skin Moisturizer - Vegan and Cruelty-Free Skincare. e.l.f. SKIN Pure Skin Moisturizer - Vegan and Cruelty-Free Skincare. All e.l.f. products are Vegan and Cruelty Free